Albert Heijn Efteling app

Albert Heijn Efteling app

By  Little Chicken Game Company – Media Samhoud
Client   Albert Heijn – Efteling
Role  2D Art – Art direction
Platform  Mobile – Tablet
Launched  2017

For Albert Heijn and Efteling I was able to work on a Augmented Reality fairy tale story book. For this campaign you were able to collect stamps at Albert Heijn and unlock all the stories. Beside the stories players could also take a 360 ° ride in two exciting roller coasters from the Efteling! During this project I was responsible for art direction and the missing 2D art for 4 of the fairy tails that Efteling was not able to provide me with.


Art assets

The art is drawn with a Wacom Cintiq Companion and Wacom Intuos 3. I was able to bend my drawing style into four of the existing art styles, and made sure that each time the process would go quicker and smoother.

A screenshot from the game

A screenshot from the game

 

 

Promotional & Store art

For promotional purposes I created mobile store art and images. By taking elements from the game, making highress renders in Unity 3D, creating effects and bringing everything together in Photoshop I was able to brush everything smooth and pixel perfect.

Download the app

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